No black box. A label's month is the same programs everyone buys, at your standing price, plus the ad budget you fund at cost. Here is exactly how three real months are built — every fee priced by the same engine as checkout, every channel named, and what return looks like.
A release doesn't live on one platform, so a campaign can't either. Meta drives real listeners to Spotify. TikTok and YouTube turn the sound into discovery. SoundCloud and Beatport carry credibility with DJs and the dance-music trade.
Two plans, and that is the whole pricing: Label Desk at €990/mo or Label Partner at €2490/mo. On top of a plan you buy any of our campaigns at your better price, and you fund the ad budget at cost on your own account — we never touch or mark up media.
So the money you pay us is not a percentage of your spend — it is your plan plus the campaigns you actually run, each fully delivered with receipts. The three months below show how that adds up for a Desk and a Partner. Everything reports into one dashboard the label owns.
A label on the Desk running two or three priority releases a month.
A planning allocation scaled to the release — funded at cost on the label's own accounts, €10/day minimum while live. We never mark up media.
A Label Partner: one managed release included, the rest at Partner price.
A planning allocation scaled to the release — funded at cost on the label's own accounts, €10/day minimum while live. We never mark up media.
A Partner running the whole calendar — several releases in flight each month.
A planning allocation scaled to the release — funded at cost on the label's own accounts, €10/day minimum while live. We never mark up media.
Streams alone don't pay a label. So we measure return as the assets a program builds — the things that keep earning after the ad spend stops.
Email lists and pre-save hubs you keep off-platform — the audience no algorithm can take back.
Beatport chart pushes that open doors in A&R, press and booking. We contract the purchases — a concentrated set across a 10-day chart-week window — never the placement.
Streams and saves compound. A release with momentum keeps earning and lifts the back catalogue.
Per-artist ledgers and forwardable, artist-named reports — the paperwork a management contract actually requires.
Illustrative planning model. Program prices are real and computed by the same engine as checkout; the ad-budget allocations and target ranges are examples for a typical EDM month — actual allocation and results depend on the track, genre, market and creative. A Beatport chart push guarantees the purchases behind it — a concentrated set of real purchases — but never a chart entry or position: Beatport publishes no entry threshold, and genre decides most of the outcome. TikTok and YouTube views are read live from the label's own account, never forecast. Ad budgets always run at cost — Ōtocracy never marks up media.