Release Starter
€269 fee + ~€110 ad budget (yours, at cost) · ~3 weeks
Members and roster accounts pay less — your price appears at checkout automatically, no codes.
Before anything: where your money goes
The package price. It pays for strategy, campaign management, ad creatives, our SoundCloud network, pitching, and your reports. The only money we keep.
Runs on your own ad account, billed to your card by Meta/Google/TikTok. We never touch it or mark it up. You watch every euro live. €10/day minimum while ads run: all month, or concentrated on your drop. The audiences it builds stay yours forever.
Where a package includes creators or Beatport purchases, we pay them from the fee, and the receipts (who was booked, what posted, what was bought) are in your campaign file.
What happens, in order
WE = Ōtocracy does this · YOU = the only things we need from you. (day X) is counted from the moment you complete the short intake form, not from purchase.
- YOUThe intake form: track, artwork (any video clips help), release date, genre + 2 artists you sound like, where you want to grow. (day 0)
- WESmartlink live + your campaign dashboard opens. You'll watch everything happen there. (day 0)
- YOUGrant us advertiser access to your Meta ad account and page (guided, with screenshots, takes 5 minutes). (day 0–2)
- WENo ad account? A 30-minute setup call is included. We build it together on screen. Your card goes in, typed by you; we never see or store payment details. (day 1–2)
- WEBuild 2 ad creatives from your track and artwork. The hook lands in the first 3 seconds, formatted for Reels, Stories and Feed. (day 1–2)
- YOUCreatives appear in your dashboard. 24 hours to veto or request a swap; silence means “run it”. (day 2–3)
- WEAds go live on your account: ~€110 across a ~11-day window timed to your release, targeted at listeners of artists like you, never below €10/day. (day 3–5)
- WE48 hours in: delivery check. If spend isn't flowing cleanly, we fix targeting or creative the same day.
- WEMid-flight: the weaker creative is cut, its budget moves to the winner. You see all of it live in your own Ads Manager.
- WEBook 1 creator for your sound, disclosed, sound attached, post stays up 30 days. You get the post link and follower proof. Doesn't post? Replaced or refunded before you have to ask. (week 1–2)
- WESoundCloud push across our 200K-follower band. Every repost receipted. (week 1)
- WEFlight closes; final numbers logged from your account. (~day 18)
- WEYour campaign file + debrief arrive: ad results, every receipt, creator proof, link stats, your before/after baseline, and five honest sentences: what worked, what didn't, what we'd do next. (close +3)